.playfair-display- UX / UI / Graphic and beyond Even though my title at Designit Oslo is User Experience Designer, I’ve had opportunities to work on various projects in different roles: UX designer, UX researcher, data visualisation specialist, digital designer, graphic designer and workshop facilitator from a public hospital to tech and financial industry. Because most of the projects are confidential, I only share snippets of selected projects here. selected Clients Cisco Systems Rapid prototyping and testing it with users is a crucial step for finding out the blind spots for digital product design. Depending on the projects, I have conducted in-depth testing to validate the flow and also done some guerrilla testings in a contextual circumstance. Interviewed the passengers on a cruise ship for a mobile payment app with a loyalty programme. We recruited the passengers on site. digital PRODUCT design In the projects with Carlsberg and Cisco, I have tackled the data visualisation tasks within app development. I decoded the complex data and translated them into intuitive visualisation, and also tested with the users. Also, I usually have worked closely with developers in agile environments. graphic We helped Diakonhjemmet, a psychological medical institute in Oslo, to determine their pain points in their blood testing and analysis process. I took a role as a visualiser and illustrated their pain points. We mapped out the illustrations onto their journey and had a workshop to sort out the severity of the points and prioritise what can be fixed first. I have also enjoyed making a few graphics for Designit Oslo office’s instagram posts. © 2021 Shiho Asada
2019 – PresentLife as a design consultant
Carlsberg
Diakonhjemmet
DNB BankUser interview and test for validation
Visualise ideas and data with a user-centric approach, from wireframe to development-ready UI
Illustrate pain points to improve the employee journey



Design SoMe graphic
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